Feel by Doing

We offer and design tailor-made experiences, events and activities in Barcelona and Catalonia, promoting local, responsible and sustainable tourism.

We are respectful with the environment and we want to distribute fairly the profit generated by the tourism industry, developing the local economy and helping small family-running businesses, tourism professionals, associations, foundations, social and local projects, entrepreneurs, small towns and so on, to grow and get profit from the tourism market.

We are tourism experts and we believe that a more responsible tourism in Catalonia is possible.

By buying Feel by Doing experiences, you will help local projects, foundations and associations; generating positive impact on the territory, the community and the environment.

 

Services

Experiences

  • Design and organisation of responsible experiences and sustainable activities in Catalonia

  • Off and online promotion and commercialisation

  • Tailor-made proposals for individuals, groups and companies

  • Design and promotion of seasonal experiences

  • Educational, social and cultural activities for schools and universities

Services for companies

  • Organisation of responsible activities for companies (CSR, incentive activities and sustainable teambuilding in Barcelona and Catalonia)

  • Sustainable events management

Tourism consultancy and training

  • One-to-one strategic consulting and advisory service for companies in the tourism industry

  • Trainings, workshops and educational talks about responsible tourism and sustainability for companies, schools and universities

 

Founder

Profesional del turismo, diseñadora de experiencias, viajera empedernida, aventurera y emprendedora

Judit Esteban Garcia, CEO & Founder

Tourism professional, experiences designer, adventurous traveler & entrepreneur

  • Tourism degree at EUTDH (Autonomous University of Barcelona)

  • Master’s degree in Advertising: Brand Strategic planning and creative content edition management at Pompeu Fabra University

  • Master’s degree in Communication & Digital Marketing at Autonomous University of Barcelona

I have more than 15 years professional experience in the tourism industry, in Catalonia and abroad (England and Germany). I have worked in tourist information offices, hotel industry, events and incentive travels organisation, and also at the Catalan Tourist Board, promoting Catalonia as a tourist destination in Central Europe.

Currently, apart from leading Feel by Doing, I advise tourism companies to implement sustainability criteria in their activity. And also, I teach some “Tourism” subjects as a university professor in Barcelona.

 

Highlighting...

  • Entrepreneurship award by the “Universitat Autonoma de Barcelona” (UAB University) in tourism category.

  • "Feel by Doing was one of the awarded projects in "Atípics", an entrepreneurship program funded by SOC (Servei d'Ocupació de Catalunya).